We all have goals to achieve, things that we hope to accomplish both now and in our futures. Many people forget that marketing — and the ability to ‘market’ oneself — is a key component in finding a high level of success. Promoting of skills, speaking up for yourself, engaging and communicating with a network so that you earn opportunities — that is all marketing!
1 — No matter your age, background, experience — invest in your online footprint. Intelligently build out social platforms to network and connect with others, highlighting achievements and showcasing goals. Put your knowledge and skills to work (and to separate yourself!) start a blog, website, podcast. Write and talk about what you know — in time, you’ll be able to then push that out to any number of suitors as an element of your resume. Provide insight, information, and aim to help others and gain trust. Answer questions, show-off your knowledge in specific subject and get involved in online discussions.
2 — Be authentic. Stay yourself, tell your story, and allow people to get to know the real you. In connecting with future professors, employers, colleagues and even friends — it pays to stay real and true to your values and who you are. On the one hand, people respect those who are themselves, who have insights that they can stand up for, and goals that they are yearning to achieve. On the other… it’s much easier to be yourself than anyone else (and it’s harder to fake and mask the real you!). On the internet especially, many people can fall into the trap of faking life, successes and happiness… being the real you will allow you to find your own level and version of great success!
3 — Speak up! While being humble is a fantastic quality to carry, finding the ability to self-promote in a professional means and method is a skill that will serve you well. If you don’t share, the hiring manager won’t know your skills. If you don’t ask, the answer is always No. If you don’t try…well then failure is certain. Showcase accomplishments and achievements with pride, aim to be positively noticed and remembered, and communicate at the highest level you can!
Final Notes: There is an old Chinese proverb that says: “The best time to plant a tree was 20 years ago. The second-best time is now.” This goes for financial investments, but keep in mind too… this goes for personal ‘investments’ as well. Start marketing for yourself (and your personal brand today) and your future you will thank you!
Let us of any questions you may have on marketing yourself with college admissions or athletic recruiting — contact us by clicking here.